Alice’s Adventures in Wonderland: A Modern Tale
To celebrate the 150th anniversary of Lewis Carroll’s Alice’s Adventures in Wonderland, I designed three pop-up books in a concertina style with a modern take on the classic. The concept was to convey the imaginative theme of Wonderland where anything is possible no matter how crazy it may seem. The pop-ups reflected this theme as the reader has no idea what will pop-up next as they go through the books. The books were aimed at 18–24 year olds, who are at a transitional period in their lives, in order to encourage them to recapture their imagination and remember life isn’t always serious.